There are affiliate managers and then there are affiliate managers; some are good, while others are great. There’s one trait that makes the difference between the two – staying up to date with new affiliate marketing trends and getting access to the right tools to help them manage their business better. That’s why this list of affiliate marketing tools every affiliate manager needs in 2022 will become your go-to resource as you learn more about becoming a better affiliate manager and improve your business performance in this area at the same time.

1) Google Analytics

Google Analytics is a powerful tool for understanding customer behavior and conversions on your site. Through Google Analytics you can see what people are clicking on, how they’re navigating the site, and where they’re coming from. You can then use that information to make decisions about your marketing strategy and where to focus your attention.
Google Analytics comes with a free basic plan that includes most of the tools you need to analyze your website traffic.

2) Crazy Egg

Crazy Egg is one of the most popular tools for tracking user behavior on websites. With it, you can identify where your visitors are clicking and how long they are staying on each page of your website. It also provides heatmaps for you to see where people click the most when they come to your site. This is a great tool to use if you want to see which areas of your website are confusing or hard to understand, as well as what areas need more attention or could be optimized.

3) OptinMonster

OptinMonster is one of the most popular tools for building high-converting landing pages and popups. It has an easy drag-and-drop editor, a wide selection of templates, integrations with all major email marketing services, and live previews. The integration with popular email marketing services like MailChimp, ConvertKit, and Aweber makes it really easy to manage your marketing campaigns.

4) BuzzSumo

A great way to generate traffic is to work with influencers. BuzzSumo allows you to find relevant influencers by topic or region. It also provides the influencer’s contact information, so you can reach out and start building relationships with them.

5) LeadPages

LeadPages is an all-in-one platform for creating high-converting landing pages, sales funnels and email marketing campaigns without the need for any technical skills. With LeadPages, you can create a landing page or sales funnel in minutes with no coding. And if that’s not enough, LeadPages includes everything you need to run a successful affiliate marketing campaign.

6) AWeber

AWeber is the best email marketing tool on the market. It has a ton of features that make it a one-stop shop for marketers and, most importantly, it’s easy to use. You can create your own templates, set up drip campaigns and segment your audience as you please. If you’re looking for an all-in-one marketing solution, this is it!

7) GetResponse

GetResponse is one of the most popular email marketing tools on the market, with features that make it easy to create professional-looking emails and newsletters. If you’re starting out as an affiliate manager, GetResponse can provide a foundation for your email campaigns and landing pages that will help you build momentum and generate conversions. Plus, it’s easy to set up—you can have a working campaign in less than 30 minutes.

8) MailChimp

MailChimp is one of the oldest and most well-known email marketing services for small businesses and marketers. It’s an easy-to-use email design tool that makes it simple to send professional email campaigns from your computer, tablet, or phone. MailChimp also offers a free plan for up to 2,000 subscribers which is perfect for entrepreneurs and startups who are just starting out.

9) ConvertKit

ConvertKit is a powerful email marketing tool that’s easy to use, reliable, and user-friendly. It’s perfect for affiliate marketers who want their email list to be manageable and strong. Plus, ConvertKit has one of the best customer service teams in the industry.

10) ActiveCampaign

ActiveCampaign is a subscription-based marketing and email marketing service that helps its users create, send, track, and optimize email marketing campaigns. It also provides its own form builder, contact list manager, social media integration, and analytics tools to help you find out which of your emails are performing best. You can integrate ActiveCampaign with MailChimp or Constant Contact to grow your email list even more!